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How crucial is to find the best domain name?

One of the most crucial requirements for creating a successful Internet presence is the domain. It is what visitors will mark first when they chance upon your site and what they will associate you with. The domain name should be easy to remember, but should also be something that informs your website's visitors what the web site is about.

Generic Top-Level Domain Names (gTLDs)

A domain name traditionally consists of two parts - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have domain.com, for instance, ".com" is the Top-Level Domain and "domain" is the SLD. There are several groups of Top-Level Domain Names that you should consider before you pick the domain name you want. Your selection should rest on the intention of your website and on its target audience. Let's have a look at the gTLDs, or generic Top-Level Domains - these are the most typical Top-Level Domains intended to indicate a specific intention - .com (business entities), .net (networks), .biz (businesses), .info (informative sites), .org (non-profit organizations), .mobi (mobile devices), .asia (the Asia-Pacific region), .name (persons or families), .pro (specific walks of life), and so on. As you can perceive, these Top-Level Domain Names encompass most fields of life, so you should pick the one that would signify the aim of your web site best. There is no limitation as to who can register such TLDs, but some of them involve extra steps to ascertain that you qualify to register such a Top-Level Domain Name (.mobi and .pro, for instance).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific TLDs. Each country has its own ccTLD. Getting such a Top-Level Domain Name is good if your target group of website visitors is from a particular country. Many visitors would rather purchase commodities or services from a local web site, and if your aim is Canada, for instance, picking a .ca domain name could boost the visits to your website.

URL Redirection

You can register several Top-Level Domains, which can send your visitors to a given web page like domain.com, for instance. This would increase the traffic and reduce the possibility of somebody snatching your site visitors by using the same Second-Level Domain with another Top-Level Domain Name - if you are not utilizing a trademark.

Name Servers (NSs)

Each Top-Level Domain has domain records. The name server records (NS records, aka DNS records) display where the domain is hosted, in other words they point to the hosting supplier whose name servers (NSs, aka DNSs) it is utilizing at the moment. You can modify the DNSs of your domain name at all times. You can have your domain name registered with one firm and get the web page hosting service itself from another. So, if you register your domain and encounter decent website hosting services someplace else afterwards, you can point your domain to the new company's NSs right away.

Domain Name Server Records (NS Records)

On the whole, as long as your domain name utilizes a specific set of NSs, all its records will lead to the same hosting provider. Some webspace hosting firms, though, enable you to edit specific records, like the A records and the MX records of your domain. The A record is an IP address, which shows on which web server your website is located, whereas the MX records designate which server tackles the mail accounts related to your domain name. For example, if you appoint a new web site designer and he constructs an .ASP site that will be accommodated on his own Windows hosting server, you may want to change just the IP address (the A record) but not the MX records of your domain. So, www.domain.com will direct to the Windows hosting server, but your mailboxes or any sub-domains such as forum.domain.com or shop.domain.com will still be in your present Linux webspace hosting account. The .ASP environment is devised by Microsoft and requests a Windows hosting server, although a Linux web hosting server would be way more secure.

Budget Top-Level Domains Provided by 'Hosting Services'

Just a few web hosting providers enable you to modify certain domain name records and very often this an additional paid service. With Hosting Services , you have an immense variety of Top-Level Domains to pick from and you can edit all domain name records or forward the domains through a redirection tool at no additional cost. Because of that, 'Hosting Services' would be your best pick when it comes to managing your domain name and to creating a successful presence on the Internet.